Risks of Scaling Product Development: The Hidden Costs, Critical Mistakes & AI Pitfalls 🤖
Scaling a product organization is a lot like gaining weight in sports — the danger isn’t in growth itself but in gaining fat instead of muscle. Many companies grow bigger but end up slower, less flexible, and far more expensive to maintain.
In this video, I’ll break down why that happens and what mistakes most organizations make while scaling, including:
💡 Mistake #1: Thinking it’s a technology problem, not one of the whole top leadership team.
⚙️ Mistake #2: Slowing down delivery and losing customer value.
🔁 Mistake #3: Losing adaptability and wasting most investment on low-priority work.
You’ll learn how AI, when used like supplements for athletes, can become a true game-changer — unless your organizational “body” is not ready. Otherwise, it amplifies existing dysfunctions like silos, politics, and waste.
🔗 What’s Next
👉 In upcoming videos, I’ll show practical ways to scale while increasing both speed and value, as well as adaptability to changing customer needs and business demands.
📩 Want to learn from the scaling mistakes of others to avoid multiple hidden traps? Contact us via https://bespokeadaptive.com/book-a-discovery-call or denis.sunny@bespokeadaptive.com
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Denis Sunny
Organizational Design Expert & Executive Partner
